We are jiuji (Shanghai) Culture Technology Co., LTD. Jiuji Sports offers premium, sustainable sportswear designed for performance and style.
Jiuji Sports isn't just a brand; it's a passport to adventure. Our Xtep UK line (Jiuji Sports UK Limited) blends timeless craftsmanship with cutting-edge eco-friendly technology, creating sneakers that are as stylish as they are sustainable.
Who is Xtep?
Xtep is a professional sportswear brand catering to the mass market, offering high-tech sports and lifestyle products with exceptional value for money.
The distinctive X logo serves as a powerful emblem of uniqueness, the unknown, and infinity, encapsulating a spirit of exploration and the courage to venture beyond familiar boundaries.
Our Partners
We are proud to collaborate with Charlton Rovers Football Club, a leading football organization committed to excellence both on and off the field.
Through this partnership, we aim to promote a healthy, active lifestyle and foster community engagement by combining the passion for football with the benefits of high-performance athletic footwear.
Together, we are working towards enhancing sports performance and bringing innovative products to athletes and enthusiasts alike.
Every Step, Every Adventure.
Our "step-by-step" philosophy guides us. From our humble beginnings in China, we've grown into a global powerhouse, driven by a passion for performance and a commitment to the planet. Xtep UK sneakers are more than just footwear; they're your ticket to a greener future. And with Jiuji's versatile accessories, every workout becomes an opportunity for self-discovery.
Your Sustainable Style, Your Active Lifestyle.
Jiuji Sports is more than just a brand; it's a movement. We're committed to creating a more sustainable future, one step at a time. Our Xtep UK sneakers are crafted with eco-friendly materials and advanced technology, offering both comfort and conscience. And with Jiuji's versatile accessories, you can embrace your active lifestyle without sacrificing style.
Join us in making a difference.